The South African Breweries (Pty) Ltd And The Licensed Brands and Related Assets Currently Held By Diageo South Africa (Pty) Ltd

Case number: LM187Oct18
Case parties: Primary Acquiring Firm: The South African Breweries (Pty) Ltd
Primary Target Firm: Diageo South Africa (Pty) Ltd
Case type: Large Merger
Type of merger: Both
Case status: Reasons Issued
Outcome: Approved Subject to Conditions
Order date: 2019-09-05
Sector: Manufacturing
Industry: Manufacturing of distilled portable, alcoholic beverages
Relevant market: production and supply of flavoured alcoholic beverages
Remedy: Behavioural Remedies